Casual games are simple games with clear rules and without a plot component. The mechanics of such games are "packed" in a colorful design, and the style partly changes from level to level. Simple, repetitive mechanics of games quickly pick up the gamer and immerse him in the gameplay. No time constraints - only clear tasks and simple actions.

The market for casual games is actively improving. This is due to the addition of gambling elements. They manifest themselves in several ways:

🕹️ Gambling Elements in Casual Games

• In-game Machine: It is implemented on a classic principle: there are reels and symbols. With each rotation, symbols change and form combinations. They can bring cash winnings or trigger certain actions such as attacking villages or stealing from other gamers.
• Coin as the Main Currency: To advance through the levels, you must build villages by purchasing objects. Coins are needed for this, and these are also used to buy additional spins on the reels.
• Team Competitions: Players compete with each other for a certain cash prize. This manifests itself as a team level and in tournaments.

🎮 The Rise of Casual Games with Gambling Elements

Casual games with a high likelihood of being "pure" are in the priority of developers who focus on genre symbiosis. These games are increasingly popular among gamers, as evidenced by the record number of downloads of games like Coin Master, Pet Master, Island King, and others.

⚡ Gameplay Perception on the Example of Coin Master

In Coin Master and similar games, the combination of casual and gambling elements makes the gameplay interactive, affecting how players perceive the game. Players progress through levels and accumulate coins as part of a quest. The tasks are simple: to build objects you need coins, to get coins you need to spin the reel, attack villages, and participate in events.

🔍 Surprise Elements: There's always the risk of being attacked by other users, leading to a loss of money. The element of surprise extends to the coins you earn, the cards hidden in chests, and the villages that await in each new level.

💡 Innovations in Game Systems

As casual games evolve, developers must continually innovate. Let’s take a look at how studios like Moon Active, creators of Coin Master, have added novel features:

• Story Components: Coin Master doesn’t have a traditional plot, but games like Pet Master introduce a character who guides players through different worlds.
• Achievements and Trophies: Games like Coin Master have added sets of unique cards and quests, creating a more interactive experience.
• Team Interaction: Players can now become part of a team, compete in tournaments, and interact with other users, adding a social element to the game.

🎮 Casual Games vs. Social Casinos

While social casinos were once more popular, casual games have overtaken them due to the addition of in-game mechanics like slot machines and bonus systems. Social casinos focus on slot machines and offer no money risks, but casual games incorporate features like team competitions and level systems that keep players more engaged.

🌟 Attracting Different Audiences

Coin Master is popular among players of all ages, including children. The game has a cartoonish design and minimal negative effects, making it more suitable for younger audiences compared to social casinos.

• Lower Age Limits: Coin Master is accessible to children aged 12 and above, unlike social casinos that have a strict age requirement of 18 or 21 years old.
• Adaptation of Gambling Elements: The game minimizes gambling addiction by making these elements subtle, which has made it more parent-friendly.
• Design: The colorful and bright animations of Coin Master appeal to gamers of all ages, with an emphasis on small details.
• Team Competitions: Older players enjoy competing in team tournaments, showcasing their skills alongside friends or other gamers.